Think Smarter About Growth.

Do you want to maximize the odds of scaling your brand to $100M and beyond? Then you need to learn the rules of exponential growth for consumer brands. I help clients build strategic plans based on these rules. And I also help them evaluate and revise those plans.

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Buy the Book.

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In this book, Dr. James Richardson outlines a 4-Part approach to thinking smarter about growth as a CPG entrepreneur. It is based on years of anthropological research into how and why consumers pay for premium-priced CPG items and intensive 4P pattern analysis among an elite club of premium CPG brands that all reached $100M+ in less than a decade. 

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“This book provides an excellent framework to build a consumer brand for the 2020s.”

MIKE MAUZE

General Partner of VMG Partners

“This is the book I wish I’d had 20 years ago”

JOHN FORAKER

CEO of Once Upon a Farm

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What Do I Do?
√ I help founders create strategic plans to achieve exponential growth.
√ I advise founders on implementing, evaluating and revising those plans.
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