The New PGS Mini-Session!


  • The Bad News:
    • your trailing sales must be below $5M USD
    • $8,000 paid upfront by wire to secure a date
    • 14 days’ notice required to allow for payment
    • the scope is my process, not yours (believe in the process)
    • I may not be able to answer ALL the questions you have right now
  • The Good News:
    • 4-hours’ access to my brain (it doesn’t get tired)
    • rapid diagnosis of your Phase 1 or Phase 2 situation
    • chance to get your burning questions addressed (or dismissed!)
    • quick read on your competitive situation (from an attribute perspective)
    • methodical discussion of the 4Ps for your business and how to tweak them to get through the Death Funnel or simply accelerate
    • 50% discount for women-owned businesses OR businesses owned by members of under-privileged groups or veterans



  • sign contract and wire fee
  • book session date
  • send PGS product samples
  • PGS to send background online questionnaire to team
  • The Session
    • 45 min. background questions from PGS
    • Positioning Strategy and Ideal Niche Audiences
    • Product Mix
    • Placement
    • Pricing
    • Promotions (trade and consumer)



    • PGS writes up a 1-2 page set of take-away notes the same day!
    • free PGS coaster sent to you!



Marie Krane, Founder of Tomato Bliss

James did a deep dive into our business and category, used his years of working in the industry to analyze all aspects of our business, and delivered an analytical 4P plan that works. If you’re lucky enough to have a mini-session offered by James, don’t walk, run. The singular best use of time and money we have spent.

Khasha Touloei and Maynard Okereke, Co-Founders of Jada Brands

``We reached out to James for advice, and he gave us real tangible ideas that we implemented, which have taken us to the next level. The session also allowed us to avoid a few costly mistakes that we were able to undertake. This was definitely worth the investment.``

Sam Madani, Co-Founder of Bomani Cold Buzz

``James is nothing short of top-notch at what he does. He’s quick to truly understand your vision and can act as both a meaningful sounding board for existing ideas and a critical thinker for new ideas. Our session with James validated ideas while helping us mitigate risks. If you’re a young premium CPG company, do the session!!!”