UPCOMING Riding the Ramp Training $199 – April 12

“In this intensive two-hour training, you will learn how to build a competitive strategy that increases your ability to achieve and sustain exponential growth. This material expands on the Skate Ramp theory presented in my book. We review the elements of good strategy, key KPIs, how to measure them, and how to think about an executional playbook without getting overwhelmed. Roughly 450 founders have taken this training since I launched this quarterly training program in 2020.  Register now at the link above, as only 20 spots are available. US residents also get the PGS coffee coaster! Here’s a trailer to sample the experience! NOTE: This event is for founders/owners only. Fractional executives, agency personnel, consultants, and investors are not allowed. All sign-ups are screened.”

FREE WEBINAR – What Has Changed Since 2019?

* Deceleration of Natural/Organic Sales
* Major Shifts in the Competitive Context
* Requirements for New Startups
* The Skate Ramp Moving Ahead
* Q&A

FREE WEBINAR Top 10 Mistakes CPG Founders Make

Free! Learn the top 10 most common mistakes new CPG founders continue to make (yikes!) that can cost you money, time, and even the existence of your business. Totally worth 30 minutes of your time. Contains material NOT included in my book.

ON DEMAND  Pivoting Your Brand for Exponential Growth – $225

Unit velocities declining or flat? Some growing, others declining? You’ve probably wondered if you should pivot. Pivoting your business is a huge, terrifying decision. This paid webinar will guide you through a rigorous analytic process to guide this kind of decision that could save your business and send it up the Ramp of Exponential Growth.

  • Assessing Your UPC Mix and Positioning
  • Finding/Designing Hero UPCs
  • Shifting Sales Volume to new Hero UPCs
  • Monitor Progress and Delisting of Non-Strategic UPCs


FREE WEBINAR Understanding Channels for Premium Brands

This is an on-demand, data-driven exploration of how early-stage premium brand owners should think about key classes of retail trade, including DTC and e-commerce. It includes blinded, real-world case studies of premium brand velocities by channel to drive home the key points.